Pink
During my time at PINK by Victoria's Secret, I designed a wide range of creative assets, including logotypes, print catalogs, and in-store marketing materials. With a focus on a youthful perspective and aesthetic, my work brought energy and playfulness to the brand while pushing creative boundaries through the exploration of innovative typographic and graphic applications.
︎ Digital, Print, Branding
︎ Print, Direct Mail

︎ Print, Type Design, In-Store Signage

Client: PINK Victoria’s Secret
Role: Design, Art Direction
Collaborators: Jelena Diklić Béliard, Creative Direction. Helena Besfamilny, Photo Art Direction
Role: Design, Art Direction
Collaborators: Jelena Diklić Béliard, Creative Direction. Helena Besfamilny, Photo Art Direction